Boost Your Online Presence and Sales with Our Proven Digital Marketing Strategies

We leverage effective search marketing strategies to enhance your site’s visibility, increase traffic, and expand your business.

Digital marketing strategies for businesses of all sizes

“I’ve been impressed with the ability to understand the challenges that the business faced at the time and adjust PPC / SEO accounts accordingly. This has been done with excellent levels of communication, transparency. Quite simply this is how I would expect a high-level agency to work!”

Matt Fields

Head of Ecommerce
"I'm thoroughly impressed by the team's deep understanding of our unique business challenges and their ability to tailor our PPC and SEO strategies accordingly. Their communication and transparency have been exceptional. This is exactly the caliber of service I expect from a top-tier agency, and they have consistently driven our sales and online visibility."

Jen Walker

Director Of Operations
"The professionalism and expertise displayed in enhancing our sales and online engagement have far exceeded our expectations. With precise adjustments to our PPC and SEO campaigns based on our specific needs, the team has demonstrated unparalleled communication and transparency. Their approach is the benchmark for what a premier digital marketing agency should offer."

Kumar Singh

VP Marketing

Services Designed for Growth

Effective SEO techniques that increase organic revenue.

Our unique SEO services aim to elevate your brand’s presence by optimizing pages, creating compelling content, and ensuring technical excellence. We develop high-quality, value-driven content designed to increase traffic. By establishing a strong SEO strategy, we address technical issues, evaluate existing pages, and identify new organic growth opportunities, ensuring your website has a solid foundation for success.

At GifsMedia, we are more than just a digital marketing agency; we’re your ally in achieving online growth. Partnering with us brings you closer to establishing yourself as a leading force online. Here’s what our SEO services offer you:

  • Proven and effective strategies.
  • Consistent reporting with access to top SEO tools and a dedicated account manager.
  • Clear, data-driven, and transparent results that promote growth.
PPC Services That Convert Clicks into Customers

Running a successful PPC campaign requires meticulous planning and expertise. Our skilled paid search specialists understand how to create a profitable paid marketing strategy, whether you’re starting from the ground up or refining existing campaigns. We ensure that clear goals, such as CPA (Cost Per Acquisition), ROAS (Return on Ad Spend), and revenue targets, are established to guarantee the success of every campaign.

With Google Ads, we enable you to leverage the world’s largest search engine, positioning your products directly in front of consumers actively searching for what you provide. In Google Shopping and Amazon Ads, we make sure your products stand out against the competition, driving increased clicks and conversions. We’re not just managing your PPC campaigns; we’re your partners in creating a successful journey.

  • Accredited partnerships across all advertising platforms.
  • Early access to new advertising features and expedited solutions.
  • Monthly, clear, and specific live data reporting without jargon.
Harnessing the Power of Digital PR & Effective Link Building

Our comprehensive link-building strategies encompass a variety of techniques. We focus on generating high-quality, relevant links that enhance your site's visibility, establishing connections between your online brand and the broader web. Acquiring backlinks complements our SEO efforts, ensuring your site becomes a preferred choice for both users and search engines.

Our Digital PR services elevate this approach. We leverage our extensive relationships with influencers, bloggers, and media outlets to secure high-quality, organic links and brand mentions. This not only strengthens your link profile but also enhances your brand’s reputation in the digital space.

  • Risk-free PR: pay only for links once they’re live!
  • High-quality links, thoroughly spot-checked across ten metrics for relevance.
  • No duplicate links will be added to your backlink profile.
Maximize Lifetime Value & Stay Ahead of Customers

Our expertly crafted email marketing campaigns focus on maximizing lifetime customer value, transforming one-time buyers into dedicated advocates. We leverage personalized messaging, targeted segmentation, and automation to ensure your audience receives the right message at the right moment.

In terms of Conversion Rate Optimization (CRO), our objective is straightforward: convert more of your website visitors into paying customers. We conduct a thorough audit of the entire user journey, encompassing user experience enhancements, persuasive copywriting, and the identification of conversion barriers to increase your conversion rates.

  • Klaviyo eCommerce email marketing partners.
  • Clear and actionable CRO and UX audits without jargon.
  • Live tracking of main KPIs with access to our entire team of experts.
Marketing for Shopify, WooCommerce, & BigCommerce

Your trusted partner for driving growth on top eCommerce platforms like Shopify, WooCommerce, and BigCommerce. We thoroughly explore the unique features and functionalities of each platform, allowing us to maximize their potential and achieve success for your eCommerce business.

What truly distinguishes GifsMedia is our established track record. We have delivered remarkable results for clients across these platforms and are ready to do the same for you. With GifsMedia, you’re not just engaging a digital marketing agency; you’re collaborating with proven experts in platform-specific strategies.

  • Shopify agency partners with extensive training.
  • Proficient in using platform tools and plugins to enhance your site.
  • Development partners specializing in platform-specific solutions.

Collaborations designed for digital success

You’ll gain access to partnerships and networks that open doors to valuable opportunities across every aspect of digital marketing.

Our team of digital marketing go-getters

Our agency brings over a decade of expertise to the digital marketing area, working with a diverse array of online businesses, from local startups to renowned global brands. Our commitment to being transparent stands at the forefront of our operations, ensuring that we deliver not just results, but results you can trust. Our dynamic team, proficient in Digital PR, SEO, and content creation, embodies our core values by continually embracing opportunities for learning and development.

UK Start Up Awards 2024

Over 900 businesses have been shortlisted for this year’s UK StartUp Awards and the contribution of these firms - all of which were started in the last three years - is significant, having created nearly 6,000 new jobs since they were established and generating annual sales
of £480 million.

Our digital marketing approach

01

Resolving your digital marketing challenges

Our Head of Client Services, will begin with an introductory conversation to delve into your online concerns. During this session, feel free to ask any urgent questions and express your goals. Our objective is to gain a clear understanding of your requirements by asking focused questions—such as the outcomes you're seeking, what qualities you value in a marketing partner, your previous marketing efforts, and your budget expectations. This discussion lays the groundwork for our next phase.

02

Crafting your personalized marketing roadmap

Once we understand your goals, our team will develop a detailed proposal that outlines a strategic plan tailored to them. We will walk you through this proposal, clarifying the strategy and outlining our transparent pricing. This will also include a timeline for the project. We encourage feedback and questions during this phase, allowing us to fine-tune our approach before getting started, ensuring it aligns perfectly with your expectations.

03

Monitoring progress, measuring performance, and regular check-ins

Once the strategy is set, our team gets to work on implementation. Throughout the process, we keep communication transparent and provide you with monthly reports outlining completed tasks, progress toward goals, and any significant updates. By remaining adaptable, we ensure the ability to make timely adjustments, keeping our efforts aligned with your marketing objectives.

04

Strategic adjustments for continuous improvement

Every six months, we perform an in-depth review of our clients' marketing strategies, ranging from core services like link building to full-scale digital marketing plans. This assessment allows us to evaluate the impact of our work and track progress toward your objectives. After the review, we share our insights and recommend any needed adjustments to optimize the strategy, ensuring ongoing growth and success in achieving your goals.

Common marketing questions

What's included in digital marketing?
Digital marketing involves a wide variety of tactics aimed at reaching customers via the internet. This includes search engine optimization (SEO), which improves a website’s ranking in search engine results, and content marketing, where businesses create engaging and valuable content to attract their target audience. It also covers strategies like acquiring backlinks through digital PR and link-building to enhance a website's credibility. Additionally, pay-per-click (PPC) advertising—such as ads on social media platforms or Google Ads—enables businesses to generate immediate traffic through precisely targeted campaigns.
What industries do you work with?
GIfsMedia serves clients across multiple industries, including pharmaceuticals, e-commerce, B2B, casino gaming, and other marketing agencies. Our adaptable approach allows us to customize our services to suit the unique requirements of any business aiming for substantial online growth, no matter the sector they operate in.
How do you tailor digital marketing to different businesses?
At GifsMedia, we recognize the challenges of running a business and tailor our digital marketing strategies to meet a variety of goals and requirements. For clients looking for rapid results and with adequate budgets, we typically suggest beginning with Google Ads to drive immediate traffic and conversions. Following this, we incorporate SEO, content development, and link-building efforts to support long-term growth.The strategy we recommend is shaped by your existing online presence and specific objectives, whether it’s increasing domain authority, driving organic traffic, boosting sales, achieving a targeted return on ad spend, launching new products, or expanding into new markets.
How quickly do digital marketing results happen?
The timeline for achieving results from digital marketing efforts can vary greatly depending on the strategies employed and the business objectives. During our initial consultation, we provide a detailed discussion of these timelines to establish clear and realistic expectations. For PPC campaigns, results typically start to materialize within one to two months, as the ads gain momentum and visibility.
What digital marketing services do I need?
The choice of digital marketing services largely depends on your specific business objectives. For example, if you need immediate visibility and traffic, PPC campaigns on platforms like Google or social media could be the best option.If you're looking for sustained, long-term growth, implementing a comprehensive SEO and content marketing strategy would be more effective. For businesses focused on improving customer engagement and retention, advanced email marketing campaigns and conversion rate optimization can offer significant value.Understanding your market position, competitors, and customer behavior is key to selecting the right blend of services. We encourage you to connect with our team to discuss your goals, so we can create a tailored strategy that aligns with your business needs.
How much does digital marketing cost?
The cost of digital marketing can vary based on the range and scale of services you need. At Gifs Media, we utilize a transparent pricing model that is based on a fixed hourly rate across all departments. This method allows us to deliver value and create effective strategies tailored to the unique needs and budget limitations of each client. For a detailed quote and to see how our pricing aligns with your budget, please reach out to us directly.

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